When the Tail Wags the Dog: Are Scrub Manufacturers Competing with Their Customers?
The medical apparel industry is a bustling marketplace, filled with brands vying for the attention (and wallets) of healthcare professionals. For years, the traditional model was straightforward: manufacturers produced scrubs, and retailers – both brick-and-mortar and online – sold them to the end consumer. But the landscape is shifting, and a fascinating, sometimes unsettling, dynamic […]
When the Tail Wags the Dog: Are Scrub Manufacturers Competing with Their Customers? Read More »